Can Am Bait buys and sells North America’s top bait. Whether fresh or frozen, they know what you use as bait makes all the difference in the excellence of your catch. Located off the coast of New Brunswick, they promise to deliver the best quality bait for all fishermen, every catch.
Help launch the next phase of Can Am Bait to succes by building upon their well-known name and developing a new brand identity and website that would familiarize their new Canadian market with their proven quality.
With Can Am Bait's rich history and quality product in mind, we were able to craft a fresh brand mark. Reflecting the rugged lifestyle of a fisherman and the iconic red lobster of the east coast, their new logo taps into the customer's desire for fresh, quality bait. Combining Can Am's no-nonsense attitude with clear-cut transparency, we created a micro-site that places their brand and product at the forefront of choice. Simple, tasteful and down-to-business, we established Can Am's digital presence with a steady foundation.
We needed a simple but effective brand and we got that with posh. They quickly understood our story, our audience and our market. We're proud to use our brand mark on our packaging across the globe!